Hey I'm Saif.
A Product Designer, from Melbourne.

Profile Image
Concept Development
Usability Testing
Stakeholder Management
user research
Design system
visual design
Stakeholder Management
Google analytics

I approach user centered design to extract the right user problem and help business to reach their goals.

My 4+ years of product experience focused primarily on the app and web design, my experience also stems from a background in brand design. My design experience consists of product design, user experience, animation, and interaction. I thrive in fast-paced environments wearing multiple hats and working directly with stakeholders.


Building Design System: Incorporating all Figma Config 2023's The New Major Features

Overview: In this case study, I tried explore the process of building and evolving a comprehensive design system while incorporating the latest features introduced in Figma Config 2023. This overview provides a glimpse into how Figma Config 2023's innovations can seamlessly integrated to transform into design system and drive positive outcomes for projects.

My Role: Design System Manager

eHero - Thumbnail -Deliver App for Evaly Riders

Redesigning the delivery app for the fastest growing e-commerce platform in Bangladesh.

Overview: EHero is the delivery service of Evaly, the fastest growing e-commerce platform in Bangladesh.

My Role: Product Designer

Impact: Over more than 2500 riders are using ehero app to deliver on average 20,000 goods and products from every sector to every consumer in Bangladesh.

Layzr- Trading Card Platform for Streamers

Layzr - A Trading Card Platform
for the Streamers

Overview: Layzr create collectible digital trading cards for streamers and their community.

My Role: Product Designer

- 20,000 visitors per month
- Rising Digital Awards Winner
- Unique vistiors grew by more than 200% per month

Why Work With Me?

Problem Solver, Team Player and A Human Loving Optimist

Design creates behaviour and my ultimate goal as a designer to allow users a good user experience design achieving the product goals.

My work is primarily designing digital products for startups. I use design as a business tool for de-risking ideas and finding product-market fit. My goal is to match founder vision with practical execution and help teams navigate the process of invention with speed, clarity, and calm. I believe great design is much more than beauty and usability. Great design resonates in our emotional roots, and reduces complex systems down into something simple—and yet absolutely unique.

Legends once said

"Working with Saif was an absolute joy. His ability to take our vision and turn it into a beautiful and functional product was truly impressive. He is communicative, collaborative, and always willing to go above and beyond to ensure we were happy with the final result."

Osman Goni Nahid - CT0, Evaly
Osman Goni Nahid
CTO, Evaly

"When you are ready to transform a big idea into a new product, Saif is an outstanding design and thought partner. He will help you navigate the ambiguity of invention, and he helps to translate your ideas into tangible user experiences that people can see and interact with."

Layzr CEO
Peter Krysta

"Saif is an incredibly passionate designer who is infectious in his enthusiasm for the craft. His UI skills are top-notch and I walked way from our session with a skip in my step. Very excited to his see his career unfold."

Ben Wilinson
Ben Wilkinson
Product Design Lead, Canva

Curious about working together? Have a question about product or design?

Grab some time with me—I love meeting founders.

Contact Me